Cisco Anthem
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Cisco Anthem

UN/BOX the future

We had an exciting opportunity to collaborate with our friends at John McNeil Studio to create Cisco's UN/BOX the Future: an invitation to a world where anything is possible with technology. We put our architect hats on and constructed the visual language of what the future of unlimited possibilities could look like. Our design process evolved into a simple but carefully engineered network of abstract shapes to represent the world beyond our imagination.

Credits

Design & Animation
Scholar

Creative Directors
William Campbell, Michael Tavarez

Art Director
Vin Kim

Managing Director
Jo Arghiris

Executive Producers
Antonio Hardy, Kirsten Noll

Heads of Production
Tyler Locke

CG Supervisor
Brice Linane

Producer
Kev Jones

Designers
Antoinie Eugene, Cam Floyd, Irma Hasanic, Vin Kim, Sam Cividanis, Kirt Critoph, Fred Huelar, Travis Mangoang, Cameron Spencer, Rudy Taege, Michael Tello 

2D Animator
Kenny Kerut

Model/Texture Artists
David Avetisov, Travis Mangoang, Anthony Thomas 

3D Animators
Vin Kim, Kirt Critoph, Paul Wei

Lighters
Jensen Abler, Anthony Thomas

Compositor
Michael Dobbs

Compositing Supervisor & Flame Artist
Matt Lavoy

 

Editorial
Scholar

Assistant Editor
Dominic Strazulo

 

Agency
John McNeil Studio

We had to think outside the box, but also within the box and beyond the box a little bit too.

Process

We wanted to create a language that communicated the idea of cloud technology through styles ranging from simplistic forms to a complex array of multifaceted objects. Through motion design, we were able to bridge the gap between these worlds in a way that feels sophisticated and intelligent.