Prudential
'You'
A dream of ours has always been to travel back in time to meet our younger self. Rather than spend the time debating the perils of breaking the time space continuum, we focused our efforts on creating an animated piece for Prudential where our character does just that. Leaning heavily on the idea of stop-motion techniques, we pushed the aesthetic to feel as tactile as possible and still carry the personality and magic of a CG world.
|
Production Company Creative Directors Executive Producer Head of Production Art Directors/Lead Designers CG Lead Producer Designer CG Generalists 3D Modeling & Texturing 3D Animators Storyboards |
Compositor
Agency Producers Executive Creative Director Senior Copywriter Senior Art Director Head of Production Senior Broadcast Producer
Client |
We love the chance to create a tangible set in CG. It allows us to maintain the magic of the real world without having to adhere to the rules of a physical space.
Sketches & Thoughts